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Episodes
Catalyst Sale: The Validation Step
Episode 4 - Validation - How do you know if there is a deal to be had? Â This is the first step in the Catalyst Sale process. Â Mike & Mike discuss how to validate if you have a real opportunity, if you are working...
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What is Sales? - 3
Mike & Mike discuss the role of the sales professional, the importance of connecting with customers, connecting solutions to problems, and share stories and lessons learned. Â Sales is a Thinking Process....
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Catalyst Sale: The Confirmation Step - 2
The confirmation step is critical, and often missed step in the Catalyst Sale process. Many Sales Reps stop when the deal is closed. Â Mike & Mike discuss lessons learned, and how the confirmation step is really...
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Introduction to Catalyst Sale - 1
Episode 1 - Catalyst Sale: Sales is a thinking process, we are a learning organization. Â We are committed to learning and the evolution of Sales. Â In this episode, you will hear the Catalyst Sale story, our...
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